Smart AdServer signs a pan-european agreement with MEETIC


Smart AdServer signs a pan-european agreement with MEETIC

the key European site that is dating plumped for Smart AdServer to control each of its web marketing promotions in France and European countries

Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the key European dating agency, has opted for its marketing way to deliver each of its display promotions in European countries and optimise its campaign to recruit brand new members.

Started in 2002 because of the French born Marc Simoncini, MEETIC could be the leading European agency that is dating. Providing two services that are different dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 countries in europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, great britain, Germany, Portugal, Poland, Norway as well as the Netherlands) and Latin America, MEETIC will come in 13 languages. With 945,000 members, and after the buyout of this European tasks of their competitor Match.com (the united states team IAC and worldwide frontrunner) final February, MEETIC happens to be the benchmark for online dating sites in European countries. Its in specific compliment of a powerful online recruitment policy that MEETIC happens to be in a position to be market frontrunner, across Europe. In the energy of the total outcomes, MEETIC made a decision to carry on its expansion in European countries.

Being mindful of this, MEETIC had been looking for a reliable, scalable and revolutionary technical solution, handled by a group of professionals, that makes it feasible, in the one hand, to handle and harmonise every one of its promotions to win new business and improve client commitment in Europe, as well as on one other to analyse performance and quickly determine any profits on return. After examining all leading technologies when you look at the advertising host market, MEETIC find the Smart AdServer advertiser solution, in specific because of its enhanced functions and genuine ease of use. Additionally, MEETIC’s specific major acquisition issues required a personalised reaction. Smart AdServers power to develop customised functions with exceptionally high added value services of focusing on, reporting and monitoring had been consequently a determinant criterion for MEETIC.

Now MEETIC that is boasting among clients, Smart AdServer has strengthened its place as a standard player within the French and European areas. “We are pleased to announce the signing with this contract that is pan-European among the biggest advertisers in European countries. This agreement fits completely with this development that is matching international strategy and bears witness into the undeniable competitive benefits and readiness of Smart AdServer“, claims Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a good sign not merely for all of us nevertheless the market that is entire. The largest players, advertisers, news agencies and marketing homes are actually willing to imagine a substitute for traditional adserving solutions. These are generally looking for more partners that are innovative to aid their jobs. In a environment that is increasingly competitive that your internet marketing marketplace is dominated by three key players, Smart AdServer’s freedom from some of these giants can be reassuring.”

Among its customers are big news agencies such as for instance Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as a big range web sites and organizations, including PIXmania, Reed company, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…

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